Facebook shared quarterly results and gave an update on our progress building a global: Facebook surpasses Wall Street’s expectations AGAIN with its quarterly earnings report. Facebook reported Q4 earnings of $3.56 billion, which is up from $1.56 billion in Q4 last year. At the close of the fourth quarter, Facebook Inc. shares had increased 16 percent since the beginning of the year and shares hit $133.23, a rise of 16 percent in the last 12 months. The platform now has 1.9 billion users, including 1.2 billion active daily users and more than 65 million small businesses who use Facebook to connect with their customers. Facebook also added that over 150 million people now use Instagram Stories every day.
Facebook rolls out a new image search: Facebook analyzed billions of photos using a variety of signals in order to rank results. Using a technology called Lumos, which also improves accessibility for visually-impaired users, now lets you search for images by typing in the actual content within them, much like Google Photos.This update will allow users to search for things like animals, places, attractions, and clothes. Searching for a “red sunglasses” will pull up images of people who are wearing a red sunglasses, even if there’s no text or tag in a photo indicating the presence of red sunglasses.
New discover people feature on Facebook mobile: In an effort to encourage users to make new friends, Facebook is rolling out a new Discover People feature to help facilitate the meeting of random weird people… err… I mean, strangers. This feature could be kinda cool, but also super creepy. If the Discover People feature is available to you, you will find it in the navigation section below Friends, Events, Groups, Nearby Places, and other options.
Facebook Selfie Masks for brands are in development: Facebook began experimenting with a camera-centered redesign which will incorporate augmented reality… sounds a little bit like Snapchat, no? (and by a little bit, I mean a lot) AdAge reports that Facebook is “in talks to let several Hollywood studios promote big-budget movies using new animated masks on the social network. The Hollywood masks could be part of that new look, which is expected in March.”