The Impact of Google’s Right Rail Change
Recently Google made a major update that affects how ads display on search results. Google has removed right rail ads (those that appear on the right-hand side of your screen) from all search results pages (SERPs). This is a change that Google has been testing for more than a year and is probably not unfamiliar to you, considering it has always been the standard on mobile devices and tablets. As of a few days ago, Google announced this as an official update that is now permanent across all devices for the foreseeable future.